Four students in Dr. Kim Gaither's Global Strategy class during the Fall 2020 semester combined to earn a global top 25 ranking in an online simulation course.
CANTON, Mo. — Where can students from Australia and New York team up with local students from Palmyra, Mo., and Quincy, Ill., to earn global recognition?
Try Culver-Stockton College.
Four students combined to earn a global top 25 ranking for their company’s performance in a business strategy course during the week of Dec. 14-20, 2020. The students were taking Dr. Kim Gaither’s Global Strategy course during the Fall 2020 semester. Recognized were Gerard Bruscino ‘18 of Burraneer, Australia; Logan Scholl ‘19 of Palmyra, Mo.; Mason Winnie of Saugerties, N.Y.; and Tristan Wood ‘20 of Quincy, Ill. These students are enrolled the master of business administration program that is offered online at Culver-Stockton.
Students in the class participate in GLO-BUS, an online simulation where teams of students direct fictional companies that are in a neck-and-neck race for global market leadership in two product categories: wearable video cameras and sophisticated camera-equipped copter drones. The companies compete in a global market arena, selling to buyers in Europe-Africa, North America, Asia-Pacific and Latin America.
Company co-managers make decisions relating to research and development, component usage, product performance, product line breadth, production operations, workforce compensation, outsourcing, pricing, sales and marketing, finance, and corporate citizenship and social responsibility. The challenge is to craft and execute a strategy that results in a respected brand image, keeps your company in contention for global market leadership, and produces excellent financial performance.
The Culver-Stockton team was ranked 17th for best game-to-date score. It also was ranked in the top 25 in earnings per share, return on average equity and best stock price performance. C-SC competed against teams from 29 countries. More than 31,000 students were participating on teams from 284 campus locations around the world. Teams from Taiwan, Colombia, Spain and Italy also were ranked in the top 25.
Experiential learning is at the heart of Culver-Stockton College’s educational commitment. The simulations created in this class are part of several components that create the experiential learning experience offered at C-SC. Learn more about experiential learning at www.culver.edu/experiential.
“The students achieving the top 25 ranking were a special group demonstrating their skills by scoring in all four ranking areas within a single week,” Gaither said. “We have had outstanding teams accomplish top rankings during the past few years, including a No. 1 world-wide ranking in one category, but this is the first time a team has scored in the top 25 in all four measurements simultaneously. This team demonstrated their ability to balance the operations, marketing and financial strategies in their decision making for their fictitious company.”
The master of business administration program is one of three graduate programs offered at Culver-Stockton, and it has been ranked among the top 10 Best Value institutions in the Midwest by U.S. News and World Report. Learn more about the MBA program at www.culver.edu/mba.
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NOTE: A number that appears immediately after a person’s name (i.e. Jane Doe ’18) is a reference to the year that person earned their bachelor’s degree from Culver-Stockton.
Contact the Marketing & Public Relations Office, at pr@culver.edu or 573-288-6000 ext. 6728 for more information.
NOTE: A number that appears immediately after a person’s name (i.e. Jane Doe ’18) is a reference to the year that person earned their bachelor’s degree from Culver-Stockton.